Part-time Head of Marketing

"We're looking for a marketing expert to help our vision of (plant-based) cheesy world domination..."

Role: Head of Marketing
Location: London / Remote
Contract: Part-time / Consultant (1 day a week)
Closing: 25th June
Salary: £ Competitive + Open to EMI Share Discussions

The company:

Honestly Tasty creates groundbreaking, plant-based cheese using a combination of innovative manufacturing methods and traditional cheese aging techniques.
The company began when it’s founder, Mike, adopted a vegan lifestyle in early 2018. Unsatisfied with the plant-based cheeses on offer, he set about creating a brand new method to make delicious (... honestly tasty) plant-based cheese. Since then, the company has grown from a one-man-band operating in a residential kitchen to a team of 20+ in a commercial kitchen; with c.60 stockists nationally, including Planet Organic, The Vegan Kind, and Infinity Foods.

Not looking to slow down, Honestly Tasty is expanding into a larger premises this summer and will be significantly scaling up production. Alongside this, they are seeking an outstanding Head of Marketing to help shape the company’s strategy and share their vision of cheesy plant-based world domination…

Honestly Tasty is mission driven - passionate about animal rights and environmental issues, as well as seeking to create a fair working environment both internally and across their supply chain.

The position is ideal for an ambitious and experienced senior marketing specialist, looking to join a rapidly growing company in an industry which is both exploding and still full of potential.

The role:
Over the last 12 months, Honestly Tasty has explored a multifaceted approach to marketing. As they look to professionalise and accelerate growth, they’re keen to onboard an experienced hand at the wheel; to lead on various marketing activities both online and offline. These include:

- Social media ads
- Google ads
- Email marketing
- Instagram content creation
- Small print ad spend
- Core responsibilities:
- Develop a holistic marketing strategy across all channels
- Co-ordinate in-house, agency and freelance staff to execute that strategy
- Onboard a marketing graduate to support execution of strategic plans
- Define a suite of meaningful KPIs

Desired skills / experience:
- Successful senior management experience in marketing
The ability, and desire, to think outside the box (be a bit weird and wonderful with marketing campaigns and ideas)
- Experience delivering campaigns across different marketing platforms e.g. social media ads, print, emails, outdoor, TV, etc.
- Experience with digital acquisition strategies
- Knowledge and understanding of Google Analytics

Application process:
To apply, please send your CV and a cover letter to mike@honestlytasty.co.uk

The closing date for applications is the 25th of June

Job details