Vegan Business Tribe Podcast - Episode 29: How to find your niche... and no, your niche is not 'vegan'

32 minutes
How do you find your niche as a vegan business? If you think you are already a niche company just because you are a vegan company then I’m afraid you’re at least five years too late. ‘Vegan’ is just the sector you are in and if you want to find your niche, then you are going to have to dig deeper.
A niche is something that a lot of the population won’t care about but a select, smaller percent of people will absolutely LOVE. And if you do it right, you can develop a company that has pretty much no competition.
In this episode, David takes a look at how businesses find their niche and why just thinking you have found a gap in the market isn’t enough.